Hello Beauties,
Beauty, Science & Innovation: The Standout Brands
This second part of my event coverage focuses on the brands that stood out through
technology, scientific depth and modern dermatology. A closer look at the products, formulas
and concepts that are shaping Dubai’s beauty landscape in 2025.
KAMIRA Cosmetics – Korean Roots, Arabian Spirit
Website: kamiracosmetics.com
Instagram: @kamiracosmetics
At the KAMIRA stand I was welcomed by Sarah – friendly, calm and impressively precise in every explanation. KAMIRA combines advanced Korean actives with an aesthetic language that fits perfectly into the GCC market:
light textures, strong formulas and a very modern, elegant visual identity.
Product highlights
- Sun Petal Moisturizer SPF 50+ – ultra lightweight, non-whitening, ideal for the Dubai climate.
- PDRN Bio Repair Serum – regenerative and skin-rebuilding, perfect after treatments or as a recovery step.
- Gold & Caviar Cleanser – creamy luxury with vitamin C and E, hyaluron and caffeine.
- Snail Cica Repair Serum – soothing and reparative, excellent for irritated or sensitised skin.
TBM impression: A modern fusion of K-Beauty science and Middle East skincare culture –
visibly well-formulated, well-curated and professionally presented.
HISTOLAB Korea × KMED – Dermatology at Lab Level
Website: histolab.ae
HISTOLAB was one of the most clinically structured and scientifically clear brands of the event.
The presentation felt like a dermatology lab translated into a modern skincare line: focused,
precise and free from unnecessary noise.
Product highlights
- Post Care Histo Cell Cream – formulated with Portulaca and Centella; calming, barrier-supporting and ideal after laser or peels.
- ExoHealer™ P198 Program – an advanced exosome-based concept designed for regeneration, skin vitality and barrier strength.
- Derma Science Ampoules – highly concentrated ampoules, including:
Vita C (glow and even tone), EGF (regeneration), Hyaluron (hydration) and Azulene (anti-redness). - Salmon Wrinkle Sheet Mask – protein-rich, smoothing and intensely hydrating, ideal as a pre-event treatment.
TBM impression: Pure dermal science – clearly formulated, active-driven and on a professional, clinical level.
neu_cosmetics – BioTech Blowout™ & Aromase Scalp Science
Instagram: @neu_cosmetics
This was one of the most technologically interesting haircare areas at the event:
a smart combination of biotechnology, hair health and scalp dermatology.
BioTech Blowout™ “Goddess” – Leave-In Restorative Mask
A luxurious biotech-inspired leave-in treatment that:
- reduces frizz
- helps prevent breakage
- strengthens the hair fibre
- protects against heat up to 232 °C
- helps stabilise volume and structure
The texture is featherlight and elegant – exactly the kind of formula that works in heat and humidity
without weighing down the hair.
Aromase – 5α Juniper Scalp Purifying Liquid Shampoo
A dermatological pre-shampoo from Taiwan, formulated with 2 % glycyrrhetinic acid.
Designed to be:
- deep-cleansing
- anti-inflammatory
- microbiome-friendly
- ideal for dandruff, excess oil and sensitive, reactive scalps
First impression: a clean, refreshed scalp without dryness – and a very modern, clinical approach to haircare.
Dr. Victoria MC – GlowRadiance & MAXON
Website: drvictoriainene.com
Instagram: @dr.victoria.mc
The GlowRadiance and MAXON area, presented by Dr. Victoria MC, was calm, structured and clearly
scientifically framed. Explanations were precise and accessible, with a focus on functional,
dermatology-adjacent beauty solutions.
GlowRadiance – Nutricosmetics & Functional Beauty
- Nighty – Melatonin Sleep Spray
Tested on the night of the event: subtle flavour, no excessive sweetness, no heavy feeling the next morning.
- Folikle – Hair Strength Formula
A targeted inner-beauty approach for hair strength, with biotin, silica and additional actives for long-term support.
MAXON – Dermatological Daily Care
- Soft White Facial Wash – a gentle, creamy cleanser that removes impurities while supporting a brighter, more even complexion.
- MAXON Deo Trio – a modern 3-in-1 deodorant concept designed to target sweat, darkening and ingrowns at the same time.
TBM impression: precise, calm, science-driven – a modern intersection of dermatology and everyday beauty.
Medway Group – Jalupro, LaserOne & Clinical Beauty
The Medway Group area brought together several professional, clinic-focused lines. The emphasis lay on
dermatology, medical aesthetics and targeted treatments supported by strong R&D.
Jalupro – Amino Acid & Hyaluronic Acid Formulations
Jalupro is known for its collagen- and amino-acid-based concepts that support skin vitality, firmness
and radiance from a clinical perspective. At the event, several products were presented, including
face, eye and body formulations designed for professional and at-home use.
LaserOne – Protective Cover & Treatment Tools
The LaserOne concept focuses on hygienic, precisely designed covers and tools for laser and aesthetic
procedures – with an emphasis on safety, practicality and professional workflow in clinics.
TBM impression: a strong clinical beauty cluster with clear, medically informed solutions
for modern aesthetic practice.
Conclusion
The second part of the Before & After Event shows how diverse and scientifically driven Dubai’s
beauty and dermatology landscape has become. From K-Beauty and biotech haircare to lab-level
dermal science and functional inner beauty – innovation here moves fast, and it moves with intent.
xo,
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