10 New Openings Coming To Mall Of The Emirates
From Chloé and Alo to Berenjak and Em Sherif Café, these are the fashion, lifestyle and dining arrivals shaping the next chapter of one of Dubai’s most iconic destinations.
Hello Beauties,
Mall of the Emirates is entering a seriously exciting new chapter.
A fresh wave of luxury fashion, premium activewear and destination dining is arriving at the landmark Dubai mall, bringing together some of the most relevant names in fashion, wellness and hospitality right now.
Among the headline additions are Chloé, Alo, On, Em Sherif Café and Berenjak — a line-up that reflects exactly how Dubai wants to shop, dress, dine and spend its time now.
From Parisian luxury and studio-to-street style to Persian grills and polished Lebanese hospitality, these are the ten new and upcoming openings worth knowing about at Mall of the Emirates.
The TBM Brief
Mall of the Emirates is welcoming a new mix of luxury fashion, activewear and dining concepts. The announced line-up includes Chloé, Alo, On, Nike, Em Sherif Café, Berenjak, La Maison Ani, Akiro, Saltfire and Nala.
Location: Mall of the Emirates, Al Barsha, Dubai
Best for: Luxury shopping, performance fashion and new dining addresses
The Fashion Power Moves
The fashion line-up moves confidently between established luxury, global wellness culture and performance-led design. It is a combination that feels particularly relevant in Dubai, where the boundaries between shopping, fitness and lifestyle continue to blur.
Chloé
Chloé is the headline luxury name within the new retail line-up. The Parisian fashion house is known for romantic ready-to-wear, softly structured accessories and a distinctly feminine interpretation of modern luxury.
Its arrival gives this new chapter genuine fashion authority. Chloé is globally recognised, visually distinctive and already closely connected to the luxury customer across the region.
Alo
Alo represents a very different kind of influence. The Los Angeles-born label has become one of the defining names in studio-to-street dressing, building a global lifestyle around premium activewear, wellness and elevated everyday essentials.
Dubai has embraced wellness culture with particular enthusiasm, making Alo one of the openings most likely to generate immediate attention — both inside and outside the gym.
On
On brings Swiss performance technology into the mix. Initially recognised for its running shoes, the brand now sits confidently at the intersection of sport, technical innovation and clean contemporary design.
Its expansion reflects a wider shift in the way people dress. Performance pieces are no longer reserved exclusively for training; they are now an established part of the everyday wardrobe.
Nike
Nike is also strengthening its presence at Mall of the Emirates. The larger retail proposition reinforces demand for immersive sportswear environments that bring together footwear, apparel, performance and brand culture under one roof.
Dubai’s Next Dining Addresses
The new restaurant line-up is every bit as compelling as the fashion edit, moving between Lebanese hospitality, Persian cooking, French-Mediterranean dining and contemporary home-grown concepts.
Em Sherif Café
Em Sherif Café brings a polished interpretation of Lebanese dining to Mall of the Emirates. The concept is associated with generous regional flavours, elegant presentation and a warm approach to hospitality that feels celebratory without becoming overly formal.
It is the kind of address that can move easily between a relaxed lunch, an afternoon gathering and a longer evening meal.
Berenjak
Berenjak is another arrival likely to attract serious attention. Inspired by the traditional kabab houses of Tehran, the restaurant has built its identity around Persian mazeh, freshly baked breads and meats cooked over charcoal.
Its established personality gives it immediate destination status rather than positioning it as simply another name in the mall’s restaurant directory.
La Maison Ani
La Maison Ani, created by Chef Izu Ani, brings an elegant French-Mediterranean sensibility to the mix.
The concept combines the ease of a neighbourhood boulangerie with polished brasserie-style dining, making it suited to everything from breakfast and coffee to long lunches and dinner.
Akiro
Akiro adds another contemporary restaurant concept to the destination’s expanding dining offer. Until the final opening details and full menu are announced, this is one to keep firmly on the radar.
Saltfire
Saltfire introduces a name centred around bold, fire-led cooking. The concept adds a more elemental direction to the line-up and further broadens the range of dining styles available within the mall.
Nala
Nala completes the announced selection. The Dubai-born concept describes itself as a casually refined canteen built around made-to-order food, fast-casual ease and a carefully considered setting.
Its addition also brings a recognisable home-grown name into a line-up otherwise dominated by established international and regional brands.
Why Mall Of The Emirates Is Having A Moment
This new wave of openings is about much more than adding another group of stores and restaurants.
The way people use Dubai’s malls has changed. Shopping remains central, but the strongest destinations now need to deliver a complete day out — combining fashion, dining, fitness, wellness, entertainment and culture within one carefully considered environment.
The latest Mall of the Emirates line-up captures that shift clearly.
Chloé brings established luxury authority. Alo and On represent the momentum behind wellness and performance-led dressing. Em Sherif Café, Berenjak and La Maison Ani give visitors compelling reasons to stay long after the shopping is finished.
What feels most relevant is the balance. These are not ten interchangeable additions. They represent different ways of living in Dubai now — from investing in luxury and prioritising wellness to meeting friends over a meal that feels like a destination in its own right.
The TBM Edit: The Openings Worth Watching
If we had to choose the three fashion openings set to make the biggest impact, our money would be on Chloé, Alo and On.
Chloé brings the authority of an established luxury house. Alo arrives with the kind of global lifestyle momentum Dubai responds to instantly. On sits at the centre of the performance-meets-fashion movement currently reshaping everyday wardrobes.
On the dining side, Berenjak, Em Sherif Café and La Maison Ani are the names we expect to see appearing across reservation lists, group chats and weekend plans.
Berenjak has a clear culinary identity. Em Sherif Café brings the generosity and polish of established regional hospitality. La Maison Ani offers the kind of elegant, all-day versatility that works particularly well in Dubai.
Mall of the Emirates is not simply adding more places to shop and eat. It is sharpening its point of view — and giving Dubai several very good reasons to return.
Quick Facts
What new stores are coming to Mall of the Emirates?
The announced fashion and lifestyle line-up includes Chloé, Alo, On and an expanded Nike retail experience.
Which new restaurants are coming to Mall of the Emirates?
The dining line-up includes Em Sherif Café, Berenjak, La Maison Ani, Akiro, Saltfire and Nala.
Are all ten Mall of the Emirates concepts already open?
The list includes new and upcoming concepts with individual launch schedules. Opening dates and operating details may vary, so visitors should check the official Mall of the Emirates website before travelling.
Which openings are expected to attract the most attention?
Chloé, Alo and On are the standout fashion and lifestyle names. Berenjak, Em Sherif Café and La Maison Ani lead the dining edit.
Where is Mall of the Emirates?
Mall of the Emirates is located on Sheikh Zayed Road in Al Barsha, Dubai, with direct access from Mall of the Emirates Metro Station.
xo
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Opening schedules and operating details may change. Please consult Mall of the Emirates and the individual brands for the latest information before visiting.
